The most essential thing for us was to get the business model right then put the world-class technology under it to support it. At Merrill that meant not doing what people expected.
Positioning the brand and regaining trust are all smart things for us to do...
If we had had the right technology back then you would have seen Eva Braun...
Some people lose all respect for the lion unless he devours them instantly. There is no pleasing some people.