U.N. Women was created due to the acknowledgement that gender equality and women's empowerment was still despite progress far from what it should be. Transforming political will and decisions such as the Member States creating U.N. Women into concrete steps towards gender equality and women's empowerment I think is one of the main challenges.

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I actually do think you're seeing this trend towards organizations just caring more about their brand and engaging. And so I think Home Depot will want to humanize itself. I think that's a lot of why companies are starting blogs are just giving more insight into what's going on with them.